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Graphic designer and advertiser, with a master’s degree in aesthetics and art history, and a Ph.D in human and social sciences. He has worked at various advertising agencies and universities, with both large and small clients, in the public and private sectors. He has served as a jury member for the Effie awards and is a Cannes Young Lions winner. He currently devotes his life to teaching and believes that his true calling is to synthesize complex topics and communicate them clearly so others can put them to use.